Building the Kingdom's
Institutional Capability
Enabling Vision 2030 success through strategy, execution, and capability building.
Insights
Part of Jash Holding Group
Covering Seven Strategic Domains Aligned with Vision 2030
Education
AI & Digital Transformation
PMO & National Delivery
Healthcare Advisory
Tourism Advisory
Defence
Agriculture & Food Security
How We Deliver For
The Kingdom
Institutional capability programmes designed around Vision 2030 objectives
International faculty and applied research embedded in every engagement
Saudi talent development from classroom to boardroom
White Papers
AI & Digital Transformation
AI & Digital Transformation
1 May 2026
AI-Native Advisory: A New Operating Model for Saudi Institutions
Sanam Advisory · with the Hasso Plattner Institute
Forthcoming
Healthcare Advisory
AI Implementation Readiness Framework
Sanam Advisory · with Heinz College, Carnegie Mellon University
Forthcoming
Digital
Digital Literacy as National Infrastructure
Sanam Advisory · Dr. Adel F. Ahmed (former Dean of Computer Science, KFUPM) with the German University of Digital Science
Why Us?
A Saudi Consulting Partner Delivering Lasting Impact
Sanam Advisory is a Saudi-rooted consulting firm specialising in strategy, execution, and capability building. We combine international best practices with deep national context, helping organisations deliver Vision 2030 transformation while building sustainable internal capabilities.
Saudi-rooted consulting partner with deep national context.
Execution excellence backed by international methodologies, locally applied.
Capability transfer embedded in every engagement.
Leadership team aligned with Vision 2030.
Academic partnerships with German University of Digital Science (GUDS), Carnegie Mellon University (CMU), and Hasso-Plattner-Institut (HPI).
Anchoring Sanam Advisory’s
Strategic Direction.
Sanam Advisory is governed by a Saudi leadership team with deep roots in the Kingdom’s institutional landscape, supported by international advisory expertise spanning strategy, digital transformation, and capability building. As part of Jash Holding Group, our governance combines long-standing Saudi business experience with international methodological rigour.
CEO: Olaf Peter Schleichert
Leads institutional advisory mandates across the Kingdom’s Vision 2030 priority sectors, combining international strategic consulting experience with deep Saudi market expertise.
Frequently Asked Questions
Common questions about Sanam Advisory and our work in the Kingdom.
How does Sanam Advisory differ from international consulting firms?
Sanam Advisory is Saudi-led and locally anchored, combining deep national context with international methodologies through our partnerships with Carnegie Mellon University, the German University of Digital Science, and Hasso-Plattner-Institut. Our model is built around capability transfer: we embed knowledge in client teams rather than create long-term dependency.
Which sectors and Vision 2030 priorities does Sanam Advisory serve?
We operate across seven strategic domains directly aligned with Vision 2030: Education, PMO & National Delivery, AI & Digital Transformation, Healthcare, Tourism, Defence, and Agriculture & Food Security.
How does Sanam Advisory’s partnership with CMU, GUDS, and HPI benefit Saudi clients?
Our academic partnerships give clients access to international faculty, executive education programmes, and applied research at the frontier of AI, digital science, and strategic management. This combination of international expertise and local delivery shapes every engagement.
What is Sanam Advisory’s relationship with Jash Holding?
Sanam Advisory is part of Jash Holding Group, a Saudi family group headquartered in Riyadh. This gives Sanam Advisory access to established institutional networks across the Kingdom and to the delivery capabilities of the wider Group.
How can government entities engage Sanam Advisory through Etimad?
Sanam Advisory is registered on the Etimad platform and actively monitors tenders across all seven of its strategic domains. Government entities can also reach us directly at info@sanamadvisory.com.sa.
Does Sanam Advisory work with international clients?
Sanam Advisory’s primary mandate is the Kingdom of Saudi Arabia. We work with international partners and faculty to bring global expertise to Saudi institutions, but our delivery focus is Vision 2030.